Catégorie : Advertising

  • The Perfect Workspace

    The evaluation process may lead to further moves in the design. In the coevolution framework, designers alternate between its three titular activities. Sensemaking includes both framing and evaluating moves. Implementation is the process of constructing the design object. Coevolution is « the process where the design agent simultaneously refines its mental picture of the design object […]

  • Inspiration is Important

    The rational model is based on a rationalist philosophy According to the rationalist philosophy, design is informed by research and knowledge in a predictable and controlled manner. The action-centric perspective is a label given to a collection of interrelated concepts, which are antithetical to the rational model. It posits that:In the reflection-in-action paradigm, designers alternate […]

  • The Creative Festival

    The rational model is based on a rationalist philosophy According to the rationalist philosophy, design is informed by research and knowledge in a predictable and controlled manner. The action-centric perspective is a label given to a collection of interrelated concepts, which are antithetical to the rational model. It posits that:In the reflection-in-action paradigm, designers alternate […]